SCHUBERTH AND ALPA DISTRIBUTION SIGN AGREEMENT ON DISTRIBUTION OF MOTORCYCLE HELMETS IN ITALY

From September 1st 2020, SCHUBERTH GmbH will give an important turning point to its presence in the Italian market. With the aim of offering an increasingly punctual, rapid and precise service, SCHUBERTH signed an agreement with Alpa Distribution to formalize their partnership and to entrust them with the distribution of motorcycle helmets for the Italian market.

Alpa Distribution, based in Moncalieri (Piemonte region) and part of the prestigious NITAL Spa group, has what it needs to represent the famous German brand in the best possible way through some of the most important features, such as the prompt availability of products, the logistic management of the PMA automated warehouse, the speed of deliveries, the precise and punctual customer service and, last but not least, a deep-rooted sales network consisting of an internal sales management and 12 agents in the various regions of Italy, with great experience and passion.

SCHUBERTH GmbH has a wide range of products of the highest quality, first of all the C4 PRO model, an absolute reference point among the high-end flip-up helmets. Awarded for 15 years in a row as the best helmet brand by the prestigious magazine Motorrad, the German company can boast unique R&D facilities and a production entirely based in Germany that guarantees it to maintain the high quality standards that have always characterized Schuberth helmets.

Both companies share the great passion for the world of two wheels. “We have been following Alpa’s start into the motorcycling segment from the very first moment and are impressed by their dedication, know-how and performance. The partnership will be another step forward to serve our customers in Italy with the best service possible”, says Dr. Christoph Klotzbach, CEO of the SCHUBERTH Group. Andrea Winkler, Managing Director at Alpa Distribution, adds: “Schuberth helmets are an icon in the high quality helmet segment. We are proud to add their products and this famous brand to our portfolio and are looking forward to develop the business in close collaboration with our existing and future customers.”

The shared vision and philosophy of both SCHUBERTH and Alpa Distribution make the two companies very satisfied with the agreement reached. Both companies have already started to inform their customers and will start the collaboration officially on September 1st. Availability and highest service levels will be key focus and all industry partners are welcome to address any inquiry or question to both Alpa Distribution or SCHUBERTH.